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Write your Cover Letter in Plain English
Writing a good cover letter requires that you
know how to sell yourself. You must make an employer want to
know more about you—but how can you do that if you use language
that’s full of jargon and impossible to comprehend? Use the
principles of Plain English to write a cover letter that is easy
to read and understand.
Plain English is a style of written communication
that focuses on the needs of the reader, with simple sentence
construction and word choices. Follow these guidelines to write
a cover letter in Plain English.
Avoid Jargon
The hiring manager who reads your cover letter
might be up-to-date with all the technical language used in your
field, but if you’re applying to a large company that’s
unlikely. Using highly technical language will simply make it
impossible for them to understand what you can offer to the
company. Whenever possible, describe your skills and
achievements in every-day language.
Use Active Language
Active language uses a Subject-Verb-Object
sentence construction—
“In my previous position I (subject) implemented
(verb) a sales program that increased revenue (object) by 15%.”
Passive language reverses this order—
“Increased revenue of 15% was the result of the
sales program I implemented in my previous position.”
Active language is easier to read and understand,
uses fewer words, and gives your writing a dynamic tone that is
very attractive to an employer.
Keep your Sentences Short and Simple
Long sentences are often boring or difficult to
understand. By the time the reader reaches the end of the
sentence, they might have forgotten what the beginning was
about. A good rule of thumb is to make most of your sentences
between 15 and 20 words long. If your sentences are regularly
longer than 30 words, consider whether they can be broken up
into two shorter sentences.
Consider the following example, written using
overly complex sentence construction:
“I am available to be interviewed at your earliest convenience.
If there exist any points on which you feel additional
explanation is necessary prior to an interview I would be glad
to give you such information via telephone.”
Instead, simply say
“I
am available for an interview immediately. Please contact me if
you have any questions.”
This example highlights one of the biggest
benefits of writing a cover letter in Plain English. Using fewer
words to describe each point means you can fit more relevant
information into your letter.
Still Stuck? Try our
Cover
Letter Creator.
Also, please review our
Cover Letter section for
free examples and tips.
If you need more help, please
consider using a Career
Counselor.
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